(Post-pandemic Era)-Global Programmatic Advertising Spending Market Outlook-by Major Company, Regions, Type, Application and Segment Forecast, 2015-2026

Published Date：Jan. 2021

Industry：Service & Software

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Summary

According to XYZResearch study, over the next 5 years the Programmatic Advertising Spending market will register a xx% CAGR in terms of revenue, the global market size will reach xx Million USD by 2026, from xx Million USD in 2020. In particular, It should be noted that the impact of the epidemic has accelerated the trend of localization, regionalization and decentralization of the global industrial chain and supply chain, so it is inevitable to reconstruct the global industrial chain. Faced with the global industrial change in the post epidemic era, enterprises in various countries must take precautions. This report presents revenue, market share and growth rate for each key company. In this analysis report, we will find below details:

    1. Full in-depth analysis of the market structure along with forecast from 2021 to 2026 of the various segments of the Global Programmatic Advertising Spending market.
    2. Who is the leading company in Programmatic Advertising Spending market, competitive analysis of key companies, mergers and acquisitions, market dynamics.
    3. Which region has become the biggest growth area in Programmatic Advertising Spending market?
    4. The Most Potential segment in each regional market.
    5. Insights about factors affecting the market growth, including the impact of COVID -19.
    6. Global Programmatic Advertising Spending market based on value chain analysis, and SWOT analysis.
    7. Regional market analysis to the current revenue (Million USD) and future prospective.
Major players operating in Programmatic Advertising Spending market-Competitive Analysis:
    Adobe Inc.
    DIGILANT
    Kantar Media (WPP plc)
    Oracle Corporation
    Oath Inc. (Verizon Communications Inc.)
    SpotXchange, Inc. (RTL Group)
    SmartyAds
    Simpli.fi
    Telaria, Inc.
    War Room Holdings, Inc.

Regional Segmentation (Value; Revenue, USD Million, 2015 - 2026) of Programmatic Advertising Spending Market by XYZResearch include:
    China
    EU
    USA
    Japan
    India
    Southeast Asia
    South America

Type Outlook (Value; Revenue, USD Million, 2015 - 2026):
    Open Auction
    Automated Guaranteed
    Invitation-Only
    Unreserved Fixed-Rate
Application Outlook (Value; Revenue, USD Million, Market Share, 2015 - 2026):
    Desktop
    Mobile

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(Post-pandemic Era)-Global Programmatic Advertising Spending Market Outlook-by Major Company, Regions, Type, Application and Segment Forecast, 2015-2026

Table of Contents

Global Programmatic Advertising Spending Market Outlook-by Major Company, Regions, Type, Application and Segment Forecast, 2015-2026
1 Market Scope Programmatic Advertising Spending
    1.1  Programmatic Advertising Spending Market Snapsshot
        1.1.1 Major Companies Overview
        1.1.2 Market Concentration
        1.1.3 Market Share & Six-Year Compound Annual Growth Rate of Major Market (CAGR)
2 Global Programmatic Advertising Spending Industry Analysis
    2.1  Sector Breakdown Assessment, 2015-2026
    2.2  Market Assessment by Type
    2.3  Market Size Analysis and Forecast, by Application
3 China Programmatic Advertising Spending Market Estimates & Forecasts
    3.1  China Programmatic Advertising Spending Market by Sector, 2015-2026
    3.2  China Programmatic Advertising Spending Market by Application, 2015-2026
4 EU Programmatic Advertising Spending Market Estimates & Forecasts
    4.1  EU Programmatic Advertising Spending Market by Sector, 2015-2026
    4.2  EU Programmatic Advertising Spending Market by Application, 2015-2026
5 USA Programmatic Advertising Spending Market Estimates & Forecasts
    5.1  USA Programmatic Advertising Spending Market by Sector, 2015-2026
    5.2  USA Programmatic Advertising Spending Market by Application, 2015-2026
6 Japan Programmatic Advertising Spending Market Estimates & Forecasts
    6.1  Japan Programmatic Advertising Spending Market by Sector, 2015-2026
    6.2  Japan Programmatic Advertising Spending Market by Application, 2015-2026
7 India Programmatic Advertising Spending Market Estimates & Forecasts
    7.1  India Programmatic Advertising Spending Market by Sector, 2015-2026
    7.2  India Programmatic Advertising Spending Market by Application, 2015-2026
8 Southeast Asia Programmatic Advertising Spending Market Estimates & Forecasts
    8.1  Southeast Asia Programmatic Advertising Spending Market by Sector, 2015-2026
    8.2  Southeast Asia Programmatic Advertising Spending Market by Application, 2015-2026
9 South America Programmatic Advertising Spending Market Estimates & Forecasts
    9.1  South America Programmatic Advertising Spending Market by Sector, 2015-2026
    9.2  South America Programmatic Advertising Spending Market by Application, 2015-2026
10 Value Chain (Impact of COVID-19)
    10.1 Programmatic Advertising Spending Value Chain Analysis
        10.1.1 Downstream
    10.2 COVID-19 Impact on this Industry
        10.2.1 Industrial Policy Issued Under the Epidemic Situation
    10.3 Driver
    10.4 Opportunity

11 Competitive Analysis
    11.1 Adobe Inc.
        11.1.1 Key Information
        11.1.2 Service/Solution Introduction
        11.1.3 Financials
        11.1.4 Business Dynamics
    11.2 DIGILANT
        11.2.1 Key Information
        11.2.2 Service/Solution Introduction
        11.2.3 Financials
        11.2.4 Business Dynamics
    11.3 Kantar Media (WPP plc)
        11.3.1 Key Information
        11.3.2 Service/Solution Introduction
        11.3.3 Financials
        11.3.4 Business Dynamics
    11.4 Oracle Corporation
        11.4.1 Key Information
        11.4.2 Service/Solution Introduction
        11.4.3 Financials
        11.4.4 Business Dynamics
    11.5 Oath Inc. (Verizon Communications Inc.)
        11.5.1 Key Information
        11.5.2 Service/Solution Introduction
        11.5.3 Financials
        11.5.4 Business Dynamics
    11.6 SpotXchange, Inc. (RTL Group)
        11.6.1 Key Information
        11.6.2 Service/Solution Introduction
        11.6.3 Financials
        11.6.4 Business Dynamics
    11.7 SmartyAds
        11.7.1 Key Information
        11.7.2 Service/Solution Introduction
        11.7.3 Financials
        11.7.4 Business Dynamics
    11.8 Simpli.fi
        11.8.1 Key Information
        11.8.2 Service/Solution Introduction
        11.8.3 Financials
        11.8.4 Business Dynamics
    11.9 Telaria, Inc.
        11.9.1 Key Information
        11.9.2 Service/Solution Introduction
        11.9.3 Financials
        11.9.4 Business Dynamics
    11.10 War Room Holdings, Inc.
        11.10.1 Key Information
        11.10.2 Service/Solution Introduction
        11.10.3 Financials
        11.10.4 Business Dynamics
12 Research Conclusion

(Post-pandemic Era)-Global Programmatic Advertising Spending Market Outlook-by Major Company, Regions, Type, Application and Segment Forecast, 2015-2026

List of Tables and Figures

    Table Revenue (Million USD) of Major Players (2015-2020)
    Figure Programmatic Advertising Spending Revenue Market Share of Top 5 Players
    Table Market Share & CAGR of Major Market (2021-2026)
    Figure Regional Market Share in Terms of Revenue (2019 - 2020)
    Table CAGR in Terms of Revenue of Each Type (2015-2026)
    Table Global Programmatic Advertising Spending Revenue (Million USD) by Type (2015-2026)
    Figure Global Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Global Programmatic Advertising Spending Revenue Market Share (%) by Type (2019 – 2020)
    Figure Market Assessment by Type
    Table Historical & Forecast Programmatic Advertising Spending Different Application Field Revenue (Million USD)
    Table China Programmatic Advertising Spending Market Estimates & Forecasts by Sector (2015-2026)
    Figure China Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Market Assessment by Type (2019-2020)
    Table Historical & Forecast Programmatic Advertising Spending Different Application Field Revenue (Million USD)
    Figure Different Application Field Revenue Market Share (%) (2019 – 2020)
    Table US Programmatic Advertising Spending Market Estimates & Forecasts by Sector (2015-2026)
    Figure US Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Market Assessment by Type (2019-2020)
    Table Historical & ForecastProgrammatic Advertising SpendingDifferent Application Field Revenue (Million USD)
    Figure Different Application Field Revenue Market Share (%) (2019 – 2020)
    Table Europe Programmatic Advertising Spending Market Estimates & Forecasts by Sector (2015-2026)
    Figure Europe Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Market Assessment by Type (2019-2020)
    Table Historical & Forecast Programmatic Advertising Spending Different Application Field Revenue (Million USD)
    Figure Different Application Field Revenue Market Share (%) (2019 – 2020)
    Table Japan Programmatic Advertising Spending Market Estimates & Forecasts by Sector (2015-2026)
    Figure Japan Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Market Assessment by Type (2019-2020)
    Table Historical & Forecast Programmatic Advertising Spending Different Application Field Revenue (Million USD)
    Figure Different Application Field Revenue Market Share (%) (2019 – 2020)
    Table Southeast Asia Programmatic Advertising Spending Market Estimates & Forecasts by Sector (2015-2026)
    Figure Southeast Asia Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Market Assessment by Type (2019-2020)
    Table Historical & Forecast Programmatic Advertising Spending Different Application Field Revenue (Million USD)
    Figure Different Application Field Revenue Market Share (%) (2019 – 2020)
    Table South America Programmatic Advertising Spending Market Estimates & Forecasts by Sector (2015-2026)
    Figure South America Programmatic Advertising Spending Revenue (Million USD) and Growth Rate (2015-2026)
    Figure Market Assessment by Type (2019-2020)
    Table Historical & Forecast Programmatic Advertising Spending Different Application Field Revenue (Million USD)
    Figure Different Application Field Revenue Market Share (%) (2019 – 2020)
    Figure Value Chain Structure of Programmatic Advertising Spending
    Table Value Chain
    Table Key Downstream Customer in Each Application Field
    Table Industry News List of Programmatic Advertising Spending
    Table Adobe Inc. Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of Adobe Inc. (2015-2020)
    Figure Adobe Inc. Service/Solution Introduction
    Table DIGILANT Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of DIGILANT (2015-2020)
    Figure DIGILANT Service/Solution Introduction
    Table Kantar Media (WPP plc) Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of Kantar Media (WPP plc) (2015-2020)
    Figure Kantar Media (WPP plc) Service/Solution Introduction
    Table Oracle Corporation Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of Oracle Corporation (2015-2020)
    Figure Oracle Corporation Service/Solution Introduction
    Table Oath Inc. (Verizon Communications Inc.) Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of Oath Inc. (Verizon Communications Inc.) (2015-2020)
    Figure Oath Inc. (Verizon Communications Inc.) Service/Solution Introduction
    Table SpotXchange, Inc. (RTL Group) Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of SpotXchange, Inc. (RTL Group) (2015-2020)
    Figure SpotXchange, Inc. (RTL Group) Service/Solution Introduction
    Table SmartyAds Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of SmartyAds (2015-2020)
    Figure SmartyAds Service/Solution Introduction
    Table Simpli.fi Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of Simpli.fi (2015-2020)
    Figure Simpli.fi Service/Solution Introduction
    Table Telaria, Inc. Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of Telaria, Inc. (2015-2020)
    Figure Telaria, Inc. Service/Solution Introduction
    Table War Room Holdings, Inc. Key Information
    Table Programmatic Advertising Spending Revenue (Million USD) of War Room Holdings, Inc. (2015-2020)
    Figure War Room Holdings, Inc. Service/Solution Introduction

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